Because nothing says "FIESTA TIME!" like a sad, cold weekday in late February.
Anyway, here are some results from a survey about today's very important holiday:
1. 76% of Americans like margaritas, and that includes one-third of us who LOVE them. 7% hate them.
2. Two-thirds of people prefer frozen margaritas to ones on the rocks. And only 3% of people JUDGE you for ordering a frozen one, so go ahead and get that blended peach margarita, buddy.
3. 26% of us always lick the salt off the rim 14% never lick the salt.
4. 24% can't stop after just drinking one.
5. And 30% say it's the best happy hour drink.