Nissan(?) just unveiled a new golf ball that automatically finds the hole every time you putt. It uses an external camera to locate the hole. Then the coordinates get relayed to the ball over Wi-Fi.
Obviously Nissan's not in the business of making golf equipment. It's just a way to promote their new self-driving technology for cars.
By the way, the title of the video in Japanese says "4 year old genius golfer".